Almost everything you may need to know about Google’s 1

Posted by BBC News on Apr 1st, 2011 and filed under Tech News. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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Tech News : Almost everything you may need to know about Google’s  1

.hands.keys.thinks(BBC News Blog)  — Google’s announcement that it really is adding a ” 1″ button to include person recommendations into its search results raised quite a bit of questions not addressed in the company’s official announcement.

The 1 button, Google’s solution to Facebook’s Like button, will look quickly beside hyperlinks in Google search results. By clicking the button, consumers will probably be ready to recommend back links to their checklist of Gmail contacts.

We spoke with Google rep Jim Prosser about 1. Allow me to share a number of our issues answered. What other problems do you could have in regards to the new item?

Why is Google undertaking this?

Aside from the truth that it represents another solution to compete with Facebook, Google’s official line is that it can make search outcomes a lot more germane. Says Prosser: “People consult their friends along with other contacts on decisions. It is incredibly quick and light-weight approach to make search outcomes additional relevant.”

Will the quantity of 1s influence search rankings?

Prosser says no, but adds that it’s some thing Google is “very interested” in incorporating in some type at some point.

Who are these contacts we’re seeing following towards the 1s?

These are from Google Contacts, which appear from many Google goods, most notably Gmail, Buzz and Reader.

Will we see Facebook good friends giving 1s sooner or later?

Not probable. Prosser draws a distinction among the “open web” and Facebook’s closed technique. Google is up for incorporating open social media apps, although not Facebook. And Facebook isn’t most likely to get enthusiastic about bolstering 1, a competitor to its “Like” button.

What about Twitter?

That’s a various story. Google previously incorporates Twitter data into its searches, while Prosser says you will discover no fast ideas for integrating Twitter effects with 1.

What about working with info from other social networks?

Prosser says Google is keen on employing extra information from Flickr and Quora, which Google considers “open web” apps. At first, though, you will not see your Flickr or Quora friends’ 1 recommendations.

When will we start off seeing the 1s?

Not for the few months, at the very least not en masse. Individuals that are serious about experimenting with 1 right away can visit Google.com/experimental. Otherwise, Prosser says only a “very little percentage” of searches and internet sites may have the 1 button inside the subsequent few weeks.

Will 1 be incorporated into banner advertisements?

Not right away, however Google is interested in that risk.

Can entrepreneurs game the method by running “check 1 to enter” promotions?

It looks that Google frowns on this kind of thing, but it is unclear irrespective of whether the organization expressly forbids it. Meanwhile, to maintain the integrity from the final results, Prosser suggests that entrepreneurs do not tweak their copy to guarantee much more 1s.

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